Apple TV and Google TV are fascinating streaming devices developed by tech giants Apple and Google respectively. Both these devices have great features, audio quality, and video quality. However, both these devices have a huge cost margin that might confuse you. Apart from that, many other features and factors will prevent you from making a choice between Apple TV or Google TV. Whatever may be the case, the following section will help you out with choosing the right device for you. Let’s compare the features of Apple TV vs Google TV.

What is Apple TV?

Apple TV

Apple TV is an innovative TV OS developed by Apple Inc. Apple TV has been attracting the masses with its speed and quality streams. Apple TV supports 4K streaming resolution and ensures the best streaming quality. In addition, it supports Siri to help you search over voice commands. To make the experience on Apple TV incredible, users will get a Siri remote.

Related: How to Use Siri on Apple TV

What is Google TV?

Google TV

Chromecast with Google TV by Google is an updated and rebranded version of the Chromecast TV. The update that has been added to the Google TV made it more intuitive and desirable. Google TV was launched in 2020 with the release of Chromecast with Google TV. It has been extended to more Smart TV platforms and Android-based devices. It is expected that Google TV will replace Android TV shortly. It supports 4K resolution and is compatible with USB-C hubs.

Apple TV vs Google TV: Device Appearance

Google TV color options

Apple TV is a small black 3.9-inch square box with a 1.4-inch thickness. There are no color options available on Apple TV. At the same time, Chromecast with Google TV is an even smaller device with dimensions of 6.4 x 2.4 x 0.5 inches. Also, It has three color options that you can choose. They are Snow (White), Sunrise (Pink), and Sky (Blue). Both the devices are attractive and give different yet desirable vibes.

Apple TV vs Google TV: Audio and Video Quality

Both Google TV and Apple TV have the best streaming quality that will impress you. Apple TV supports HDR 10 and Dolby Vision video formats. In addition, it supports audio formats including Dolby 5.1, Dolby 7.1, Dolby Atmos, and Spatial Audio.

The video formats on Google TV include HDR10, HDR10+, and Dolby Vision. Also, it supports audio formats like Dolby Digital, Dolby Digital Plus, and Dolby Atmos.

Apple TV 4K vs Google TV: Supported Apps

Google TV has a vast collection of apps that are available in its Google Play Store. These apps on Google TV include both free and premium apps and games. In addition, you can sideload more apps from third-party sites and unknown sources. Therefore, you can watch an unlimited number of movies, series, and shows with all the apps that you can download. Also, you can cast apps from your Android and iOS devices on Google TV by making use of the Chromecast feature.

Play Store Interface

The Apple TV has a rich treasure of apps available in the built-in App Store. It is estimated that the Apple TV App Store has about 15,000 apps. It means Apple TV offers you unlimited entertainment with thousands of titles of live TV channels, movies, TV series, and TV shows. It is not possible to sideload apps on Apple TV as you cannot jailbreak the device. However, you can cast apps from your iOS devices and Mac on your Apple TV with the help of the AirPlay feature.



Apple TV is a little pricey in comparison to Google TV. It is because of Apple TV’s storage space as it has both a 32 GB version and a 64 GB version. At the same time, Google TV has only small storage space, as low as 8GB. It is one of the biggest downsides of Google TV. Now, let’s discuss the pricing of these devices.

  • Apple TV (32 GB version): $149
  • Apple TV (64 GB version): $199
  • Chromecast with Google TV: $50

Why Should I Buy Apple TV

Apple TV
  • If you have more Apple devices and are comfortable with Siri, Apple TV is the best choice for you.
  • Apple TV runs faster than Google TV and has a simple interface.
  • Apple TV supports Spatial Audio, HomeKit Hub, and Wi-Fi 6.
  • It supports the Siri voice feature to place voice commands.

Related: How to Set Up Apple TV [Step By Step]

Why Should I Buy Google TV

Google TV
  • If you have more Android devices and are comfortable with Google Assistant, Google TV is for you.
  • Google TV is way more affordable than Apple TV.
  • It supports Chromecast, and you can cast apps from both iOS devices and Android devices.
  • You can sideload apps on your Google TV with a third-party site.

Frequently Asked Questions

Is Google TV better than Apple TV?

If you look at the price side, Google TV might be better than an Apple TV. If you have more Apple devices at home, Apple TV is definitely for you.

What is Google’s equivalent to Apple TV?

Google has its streaming device, Chromecast with Google TV. It is a rebranded Android TV version that has more features and better performance.

What’s the best, Apple TV or Chromecast?

Apple TV is an interesting media streaming device from Apple, which has a cool collection of apps in its App Store. At the same time, Chromecast is a device from Google that will help you with casting apps on your TV.

What’s better than the Apple TV?

The better options, when compared to Apple TV, include Chromecast with Google TV, Roku 4K Box, Roku Express 4K+, etc.